Pierre Robert Group (PRG) brands owned by Pierre Robert and La Mote, and develops basic garments for women, men and children, tailored for a Scandinavian everyday. Our garments will be both comfortable to wear and have a contemporary and Scandinavian design. All our garments are designed by our Scandinavian design team in Oslo. We place great emphasis on quality and work closely with the monitoring of product quality, safety and social responsibility among our suppliers.
All our garments are designed by our Scandinavian design team in Oslo. We place great emphasis on quality and work closely with the monitoring of product quality, safety and social responsibility among our suppliers.
With knowledge and strong brands, we will contribute to the growth and profitability of the Nordic grocery. The company has 179 employees in Norway and Sweden, and revenue was in 2012 at 516 million NOK. Pierre Robert Group is part of the group Orkla, the business unit Orkla Home and Personal. We have an office in Stockholm, headquartered in Oslo.
History
Pierre Robert Group was originally founded as Hjemmets Products in 1956, and the brand La Mote was launched in 1959. The company was eventually HOME AS's, before it was acquired by Lilleborg. Brand name Pierre Robert was purchased in 2006, and Pierre Robert Lingerie was the company's first new collection. The company changed its name to Pierre Robert Group in 2008 and now owns brands Pierre Robert and La Mote.
Important milestones in Pierre Roberts Story:
2011 Launches Exclusive Collection Pierre Robert and La Fashion Tights
2010 Launches Pierre Robert Sport Collection
2009 Winner Design Effect Award and launches Pierre Robert Young Collection Wool
2008 Changes name to Pierre Robert Group
2006 Launches Pierre Robert Lingerie
2006 Buyer the Pierre Robert
1999 Acquisition of AB Peace
1994 La Mote AS is established as a company name
in 1990 Lilleborg acquires's HOME AS
1977 Hjemmets products are HOME's AS
1974 Motelongs being launched
in 1959 La Mote will be launched
in 1956 The company is founded as Hjemmets Products AS
Within a few years, Pierre Robert Group move large portions of lingerie sales from specialist stores, it will see the traditional clothing stores, to grocery. Through the construction of a new brand and a strong focus on design, Pierre Robert Group revolutionized the retail trade's share of the textile market.
